Hongqi Opens an RMB 99 Door to Its Tiangong 08 Flagship: FAW’s Early-Bird Pre-Order Pairs a Token Deposit with a Seven-Tier Benefit Stack

FAW Hongqi has opened early-bird pre-orders for the refreshed Hongqi Tiangong 08 mid-large electric SUV, asking just RMB 99 (about USD 14 at 7.25) in deposit to lock in a seven-tier in-kind benefits package. The window runs from June 17 to June 30, 2026, and buyers must convert to a firm order plus take delivery by August 31, 2026 to claim the full stack. The Tiangong 08 sits in the RMB 215,900-339,800 band (about USD 29,800-46,900) and is FAW’s primary mid-large electric SUV play — the same model line being prepped for right-hand-drive export configurations starting 2027.

Key Highlights of the Seven-Tier Stack

The RMB 99 deposit is fully refundable if the buyer does not firm the order, but converting to a firm order layers on seven distinct in-kind benefits. The headline items are a free 21-inch Pirelli P ZERO E wheel-and-tire upgrade worth RMB 7,999, a home-charging package (a free 7 kW Hongqi or Kaimax wall-box plus 30 m of basic installation, or RMB 1,599 in Smart Connect app credits), an RMB 999 public-charging card valid through April 30, 2027, three years of 600 GB of in-car data per year, an RMB 999 creative-cultural delivery package, an RMB 999 health-and-wellness benefit (including elite-physician second opinions and Tier-3 specialist appointments), and a draw entry for ten travel-and-accommodation packages to FAW’s 717 brand celebration.

Why the Refresh and the Program Matter

The refreshed Tiangong 08 measures 4,925 mm long, 1,950 mm wide and 1,680 mm tall on a 3,000 mm wheelbase, with single-motor RWD or dual-motor AWD on FAW’s 800 V NEV architecture and a 730 km top-trim CLTC range. The refresh pulls the cabin onto FAW’s latest Lingxi cockpit generation with a 15.6-inch dual-screen layout, Cloud-Enjoy front seats with heating, ventilation and massage on the top trim, plus a new Daiye Blue exterior color. Strategically, the seven-tier program is a margin-protection play rather than a price cut: FAW is trading specific in-kind benefits (wheels, charging, data, services) for a firmer order book and a faster cash-conversion cycle through Q3 2026.

What’s Next

The Tiangong 08 competes against the AITO M6, Li L8, Avatr 11 and Aion V Plus, and the program signals how the mid-large SUV band is increasingly fighting on experience-value structures rather than on headline RMB. For overseas readers, this pre-order template is also being rolled across BYD, Aito, Zeekr and Qiyuan launch programs — a useful comparison point on how Chinese OEMs sequence demand-side marketing. For the full Tiangong 08 trim sheet, color and seat-configuration map, charging-card benefit terms, and Hongqi RHD overseas roadmap, see iEVChina’s full Hongqi Tiangong 08 early-bird coverage.

Source: Autohome.com