Updated: May 2026 — Reviewed by Han Liu, Editor, iEVChina
BYD is no longer just “that Chinese EV maker.” In 2025 it became the world’s largest NEV manufacturer by a wide margin, with over 4.3 million plug-in vehicles sold globally — more than Tesla, Hyundai-Kia, and Stellantis EV operations combined. Its line-up has grown so fast that even industry insiders struggle to keep track.
This pillar guide is the complete map of BYD in 2026: every active sub-brand (BYD, Denza, Yangwang, Fang Cheng Bao), every model family currently on sale or imminent, with full pricing across China, the EU, the UK, Australia, and ASEAN markets. If you’re considering any BYD purchase anywhere in the world, this is the document to read first.
BYD’s Brand Architecture in 2026
- BYD (main brand): Mass-market and mainstream — Dynasty Series (Han, Tang, Song, Qin, Yuan) for the Chinese home market, Ocean Series (Seal, Dolphin, Sealion) for global export
- Denza: Premium positioning, ¥300K–¥1M+ — N7, N8, D9, Z9 sedan/SUV/MPV
- Fang Cheng Bao: Adventure / off-road — Bao 5, Bao 8, Bao 3
- Yangwang: Ultra-luxury / supercar — U8 SUV, U9 hypercar, U7 sedan
- Powertrain mix: BEV (~40%), DM-i / DM-p plug-in hybrid (~60%); BYD ended ICE-only production in March 2022
This guide is organized brand-by-brand, then model-by-model. Reference exchange rate throughout: ¥1 ≈ $0.138 ≈ €0.127 ≈ £0.109.
BYD Main Brand — Ocean Series (Export Focus)
BYD Dolphin (海豚)
| Spec | Value |
|---|---|
| Body | Compact hatch (4,150 mm) |
| Battery options | 44.9 / 60.4 kWh Blade LFP |
| Range (WLTP) | 340 / 427 km |
| 0–100 km/h | 7.0 sec (Comfort 60.4 kWh) |
| DC charging | 88 kW |
| Price — China | from ¥99,800 |
| Price — EU | from €29,990 |
| Price — UK | from £26,195 |
| Price — Australia | from A$36,890 |
| Best for | City driving, first-time EV buyers |
BYD Atto 3 (元PLUS in China)
| Spec | Value |
|---|---|
| Body | Compact 5-seat SUV (4,455 mm) |
| Battery | 49.92 / 60.48 kWh Blade LFP |
| Range (WLTP) | 345 / 420 km |
| 0–100 km/h | 7.3 sec |
| DC charging | 88 kW (30–80% in 29 min) |
| Price — China | from ¥119,800 |
| Price — EU | from €34,990 |
| Price — UK | from £36,465 |
| Price — Australia | from A$44,990 |
| Price — Thailand | from ฿1,099,900 |
| Best for | Family-of-four daily driver |
BYD Seal (海豹)
| Spec | Value |
|---|---|
| Body | Mid-size sedan (4,800 mm) |
| Battery | 61.4 / 82.5 kWh Blade LFP (CTB) |
| Range (WLTP) | 460 / 570 km RWD; 520 km AWD |
| 0–100 km/h | 5.9 / 3.8 sec |
| DC charging | 150 kW |
| Price — China | from ¥179,800 |
| Price — EU | from €44,990 |
| Price — UK | from £45,705 |
| Price — Australia | from A$49,888 |
| Best for | Tesla Model 3 alternative shoppers |
BYD Seal U (Sealion 6 in some markets) — DM-i Plug-in Hybrid SUV
| Spec | Value |
|---|---|
| Body | Mid-size 5-seat SUV (4,775 mm) |
| Powertrain | 1.5L + DM-i PHEV (or pure BEV variant) |
| Electric range | 80 / 125 km (PHEV); 420 / 500 km (BEV) |
| 0–100 km/h | 8.5 sec (DM-i) |
| Total range (PHEV) | up to 1,090 km combined |
| Price — China | from ¥139,800 |
| Price — EU | from €42,990 (DM-i) |
| Price — UK | from £33,205 (DM-i Boost) |
| Best for | Long-distance families, weak charging-infrastructure regions |
BYD Sealion 7
| Spec | Value |
|---|---|
| Body | Mid-size SUV-coupé (4,830 mm) |
| Battery | 82.5 kWh Blade LFP (CTB) |
| Range (WLTP) | 482–567 km |
| 0–100 km/h | 4.5 sec (AWD) |
| DC charging | 150 kW |
| Price — China | from ¥189,800 |
| Price — EU | from €47,990 |
| Price — UK | from £46,990 |
| Best for | Buyers wanting a stylish SUV alternative to the Tesla Model Y |
BYD Main Brand — Dynasty Series (China + Selected Exports)
BYD Han EV / Han DM-i
| Spec | Value |
|---|---|
| Body | Full-size flagship sedan (4,975 mm) |
| Battery (EV) | 85.4 kWh Blade LFP |
| Range (CLTC) | 506 / 605 / 715 km |
| 0–100 km/h | 3.9 sec (EV AWD) |
| DC charging | 170 kW |
| Price — China | from ¥179,800 (DM-i) / ¥219,800 (EV) |
| Export markets | Mexico, Colombia, UAE, Israel, Brazil |
| Best for | Premium sedan buyers in non-EU markets |
BYD Tang EV / Tang DM-i (7-seater)
| Spec | Value |
|---|---|
| Body | Mid-size 7-seat SUV (4,970 mm) |
| Battery (EV) | 108.8 kWh Blade LFP |
| Range (CLTC) | 635 km (EV) / 215 km elec (DM-i) |
| 0–100 km/h | 4.4 sec (EV AWD) |
| DC charging | 170 kW |
| Price — China | from ¥189,800 |
| Price — Norway / EU | from €72,000 (limited) |
| Best for | Large families needing 3 rows + electric |
BYD Song Plus (DM-i & EV)
| Spec | Value |
|---|---|
| Body | Compact 5-seat SUV (4,775 mm) |
| Powertrain | EV or DM-i PHEV |
| Battery (EV) | 71.7 kWh Blade LFP |
| Range | 505 km (EV CLTC) / 110 km elec (DM-i) |
| Price — China | from ¥133,800 |
| Export markets | Latin America, ASEAN, Middle East |
| Best for | BYD’s volume SUV in non-EU regions |
BYD Yuan UP / Yuan Plus
The Yuan Plus is the China-market name for the Atto 3. The smaller Yuan UP (4,310 mm, 401 km CLTC range, from ¥96,800) launched in 2024 as a more affordable city EV; export rollout to ASEAN and Latin America underway.
BYD Qin Plus EV / DM-i
| Spec | Value |
|---|---|
| Body | Compact sedan (4,765 mm) |
| Powertrain | EV or DM-i PHEV |
| Range | 510 km EV CLTC / 120 km elec (DM-i) |
| Price — China | from ¥79,800 (DM-i Honor Edition!) |
| Significance | The Qin Plus DM-i Honor at ¥79,800 (≈$11,000) crossed the symbolic price-parity line with comparable ICE compact sedans in early 2024 — a milestone for the Chinese EV industry |
Denza — Premium Joint Venture (BYD + Mercedes-Benz, now BYD majority)
Denza N7
| Spec | Value |
|---|---|
| Body | Mid-size luxury SUV (4,860 mm) |
| Battery | 91.3 kWh Blade LFP |
| Range (CLTC) | 620 / 702 km |
| 0–100 km/h | 3.9 sec (AWD) |
| DC charging | 230 kW |
| Price — China | from ¥259,800 |
Denza D9 (luxury MPV)
The Denza D9 is the runaway success of the brand — a 6/7-seat luxury MPV that has dominated the Chinese premium MPV segment for two years running. Available as BEV or DM-i PHEV. Price from ¥335,800 in China. EU launch confirmed for late 2026 at projected from €75,000.
Denza Z9 / Z9 GT (sport sedan / shooting brake)
Launched 2024, the Z9 GT shooting brake is Denza’s design statement. 100 kWh CATL pack, 800V architecture, 360 kW peak DC charging, ¥336,800 starting price in China. European launch under evaluation.
Fang Cheng Bao — Adventure / Off-Road Sub-Brand
Bao 5 (DMO PHEV)
Body-on-frame mid-size off-road SUV, BYD’s first true Wrangler/Defender competitor. 31.8 kWh battery + 1.5L turbo (DMO platform). Pure-electric range 125 km; total range 1,200 km. Price from ¥289,800 in China. Export evaluation underway for Middle East and Australia.
Bao 8 (full-size off-road SUV)
Larger 7-seat off-road flagship launched late 2024 with triple-motor option (1,090 hp). Price from ¥379,800 in China. Combines genuine off-road capability with EV-level acceleration.
Bao 3 (compact electric crossover)
Smaller, more affordable Fang Cheng Bao entry launched in 2025, BEV-only, from ¥189,800. Aimed at younger lifestyle buyers.
Yangwang — Ultra-Premium & Hypercar
Yangwang U8 (luxury off-road SUV)
BYD’s most technically ambitious product. Quad-motor (4WD individual motor control), 1,180 hp, can rotate in place (“tank turn”), float in water for up to 30 minutes (emergency mode). 49 kWh battery + 2.0L range extender. Price ¥1.098 million in China (≈$152,000). Currently sold only in China with limited overseas exhibition.
Yangwang U9 (electric hypercar)
Yangwang’s halo product — a 1,300 hp quad-motor BEV hypercar. 0–100 km/h in 2.36 sec. Price ¥1.68 million in China (≈$232,000). Limited production. Nürburgring lap-record runs in 2025 validated the engineering.
Yangwang U7 (luxury sedan)
Launched 2025, a 5,265 mm flagship sedan with quad motors and air suspension. Price from ¥629,800.
Quick Price & Positioning Matrix (Mid-2026)
| Tier | Models | Price Range (China) | Equivalent USD |
|---|---|---|---|
| Entry | Seagull, Yuan UP, Qin Plus DM-i, Dolphin | ¥69,800 – ¥130,000 | $9,700 – $18,000 |
| Mainstream | Atto 3, Song Plus, Qin EV, Seal U | ¥120,000 – ¥180,000 | $16,500 – $24,800 |
| Premium mainstream | Seal, Sealion 7, Han, Tang | ¥180,000 – ¥280,000 | $24,800 – $38,600 |
| Luxury (Denza) | N7, N8, D9, Z9 GT | ¥260,000 – ¥420,000 | $35,800 – $57,900 |
| Adventure (Fang Cheng Bao) | Bao 3, Bao 5, Bao 8 | ¥190,000 – ¥380,000 | $26,200 – $52,400 |
| Ultra-luxury (Yangwang) | U7, U8, U9 | ¥630,000 – ¥1,680,000 | $87,000 – $232,000 |
Where Can You Buy BYD in 2026? Market-by-Market
- China: Full line-up, ~5,000 BYD-brand dealers + dedicated Denza, Fang Cheng Bao, Yangwang stores
- Europe (EU): Atto 3, Dolphin, Seal, Seal U, Sealion 7, Tang (limited). Hungary plant scheduled to begin local production of Atto 3 / Seal in 2026
- UK: Atto 3, Dolphin, Seal, Seal U, Sealion 7. 100+ dealers via Pendragon/Lookers network
- Australia & NZ: Atto 3 (best-seller), Dolphin, Seal, Sealion 6, Sealion 7, Shark 6 ute (PHEV pickup launched 2024)
- ASEAN: Thailand (full factory + most models), Indonesia (factory under construction), Malaysia, Singapore, Vietnam, Philippines
- Latin America: Brazil (Camacari factory opening 2026), Mexico, Colombia, Chile, Costa Rica
- Middle East: UAE, Saudi Arabia, Israel, Qatar
- USA & Canada: Buses only; no passenger-car retail (100% tariff applies)
- Japan: Dolphin, Atto 3 (Dolphin from ¥3.63 million)
What to Look For Before Buying a BYD
- Check market-specific equipment. Same model name can have different standard equipment by market. EU Atto 3 has different ADAS calibration than China-spec.
- Local service density. Confirm at least one BYD-certified service point within 100 km of your home. Body-shop network for accident repair is the bigger consideration.
- Software / OTA support. BYD’s OTA cadence varies by region. EU/UK cars receive monthly updates; some smaller markets get them quarterly.
- Battery warranty terms. Standard 8-year / 160,000 km battery warranty in most markets; verify transfer terms if buying second-hand.
- Resale value research. Atto 3 and Seal show competitive residuals (45–52% at 3 yr). Newer Sealion 7 still establishing depreciation curve.
- Charging compatibility. EU/UK cars use CCS2. Australia uses CCS2. ASEAN uses CCS2. Cars imported from China-domestic stock use GB/T — incompatible with most public chargers outside China.
Frequently Asked Questions
What is the best-selling BYD model in 2026?
The Song Plus DM-i remains BYD’s overall global volume leader, driven by Chinese domestic demand. For BEV-only models, the Yuan Plus / Atto 3 is the top global seller, with the Seal a strong second in export markets. The Seagull (China-only entry hatch, from ¥69,800) leads the entry segment.
Are BYD cars reliable long-term?
Early indicators are strong. BYD’s vertical integration (in-house batteries, motors, semiconductors, even insurance) gives it tight control over component quality. Independent reliability studies in Norway (largest mature BYD overseas market) and Australia (Atto 3 has been on sale 3+ years) show below-average warranty claims compared with European competitors. The biggest reliability variable is the dealership/service experience, not the vehicle.
BYD vs MG vs Tesla — which is the best value?
For raw value-for-money in 2026: BYD Dolphin or Atto 3 for buyers who want a well-rounded EV; MG4 for buyers who prioritize handling and price; Tesla Model 3 / Y for buyers who value Supercharger access and software. BYD offers the most consistent quality-to-price ratio in the mid-segment, and the best battery technology overall.
When will BYD launch in the USA?
No official date as of mid-2026. BYD has filed limited US trademarks and continues to test markets indirectly via battery and bus partnerships. A passenger-car launch would require either tariff reduction or local US assembly. Mexico is a likely intermediate step: BYD has confirmed a Mexico factory site search, which could enable USMCA-compliant exports to the US if/when policy permits.
What is the most affordable BYD EV in 2026?
In China, the BYD Seagull at ¥69,800 (~$9,650 / €8,850 / £7,600). In Europe, the Dolphin at €29,990. In the UK, the Dolphin at £26,195. In Australia, the Dolphin at A$36,890. In ASEAN, the Atto 3 / Dolphin are entry points around US$25,000–30,000 depending on tax structure.
The Bottom Line
BYD’s 2026 line-up is the broadest of any EV manufacturer on the planet — entry-level city cars (¥70K) to ultra-luxury hypercars (¥1.68M), across BEV, PHEV, EREV, and adventure off-road. For most international buyers, the right starting points are the Dolphin (city), Atto 3 (family), Seal (sedan), or Sealion 7 (mid-SUV). Premium and adventure buyers in China have an even deeper bench in Denza, Fang Cheng Bao, and Yangwang.
If you’d like to see how BYD stacks up against its biggest rival, read our BYD vs Tesla 2026 Comparison. If you’re a European buyer evaluating the full Chinese EV landscape (not just BYD), see our Top 10 Chinese EVs to Import to Europe.
Sources: BYD Global · BYD Europe · BYD UK · BYD Australia · Denza · Fang Cheng Bao · Yangwang · BYD Company Q4 2024 / FY 2025 investor presentations.
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