Made-in-China Ultra-Luxury MPV Arrives: Maextro V680 and V800 Open Preorders from 650,000 RMB Inside Huawei’s HIMA Stable

Maextro (尊界), the JAC + Huawei flagship-tier sub-brand inside HIMA (Harmony Intelligent Mobility Alliance), has opened preorders for its first MPV duo: the Maextro V680 and the larger Maextro V800. Pricing runs from 650,000 RMB ($89,700 USD) at the V680 base to 1,200,000 RMB ($165,500 USD) at the V800 top spec, placing the lineup squarely against Lexus LM, Mercedes-Benz V-Class chauffeur trims and the long-dominant Toyota Alphard gray-market import. The launch extends Chinese luxury-EV competitiveness from the sedan body style — where Maextro’s S800 already redefined the 700,000-RMB-plus benchmark — into MPV, a body style with strong demand among Chinese ultra-luxury chauffeur-buyer cohorts.

Key Highlights of the V680 / V800 Lineup

Both vehicles run a 7-seat layout and share Huawei’s HUAWEI ADS 4.0 ADAS stack, HarmonyOS cockpit operating system, the same EREV powertrain architecture and similar luxury cabin materials. Size is the key delineator: the V680 measures roughly 5,300 mm long on a 3,200 mm wheelbase, while the V800 stretches to roughly 5,500 mm on a 3,400 mm-plus wheelbase with enhanced rear-cabin features. Both offer a BEV/EREV powertrain choice — EREV combined range above 1,400 km with the range-extender active, BEV CLTC range above 700 km via 800V architecture and fast-charging peaks above 280 kW. Standout cabin features include dual reclining rear seats with ottomans, acoustic glass on all windows, standard air suspension and HEPA-grade six-zone climate.

Why This Matters for the Luxury MPV Segment

Two threads matter. First, the launch extends made-in-China luxury into a segment historically dominated by imported and gray-market Japanese MPVs — domestic alternatives have largely been Buick GL8 derivatives, competent but not at the ultra-luxury tier. Second, Maextro’s pricing above 1 million RMB on the V800 top trim is a credibility statement: Chinese auto brands can sustain ultra-luxury pricing when the product genuinely delivers, not just by riding on Huawei tech-stack cachet. Initial dealer-channel reservations have reportedly been strong at Huawei-store and Maextro flagship locations, with buyers cross-shopping Lexus LM and AITO M9.

What Comes Next

Preorder opened June 25, 2026, with delivery dates expected in late 2026 — exact timing to be confirmed at the formal launch event. The V680/V800 also matters as a signal for the broader HIMA brand pyramid (AITO, Luxeed, Stelato, Maextro, Shanghe) — Maextro is now the explicit luxury-anchor extending Huawei’s automotive footprint beyond SUVs and sedans. iEVChina’s full V680 / V800 preview covers the trim-level specifications, the HIMA stable context and the cross-shop dynamics with Lexus LM and AITO M9.

Source: Autohome.com