Opening an activate gaming facility is just the beginning. our Games’ successful installations worldwide provide insights into effective marketing strategies that drive consistent traffic and revenue.
Pre-Launch Marketing
Build anticipation before opening:
Social media teasers showing game installations
Behind-the-scenes content during construction
Influencer partnerships with local personalities
Press releases to local media
Community partnerships with schools and businesses
Grand Opening Strategy
our successful openings often include:
Free play periods for first customers
Local celebrity appearances
Media demonstrations and interviews
Social media contests and giveaways
Partnership announcements with local businesses
Digital Marketing Focus
Leverage the visual nature of activate games:
Instagram-worthy moments built into games
TikTok challenges using facility games
YouTube videos showing game experiences
Facebook events for tournaments and parties
Google Ads targeting local entertainment searches
Corporate and Group Sales
Develop B2B marketing channels:
LinkedIn outreach to HR departments
Corporate event package creation
Team building facilitator partnerships
School and university relationships
Tourism board collaborations
Loyalty and Retention Programs
Keep customers returning:
Membership programs with perks activate gaming facility
Birthday party packages
Tournament series with prizes
Seasonal game rotations
Referral reward systems
Community Integration
Become part of the local community:
Charity event hosting
Local sports team partnerships
School fundraiser participation
Community festival presence
Youth group programs
Measurement and Optimization
Track marketing effectiveness:
Customer acquisition cost by channel
Lifetime value calculations
Popular game analytics
Peak time identification
Customer feedback integration
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